Anchor Steam Brewery shutting down after 127 years

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Bummer. In the 70s and 80s it was quite unique. A Bay Area "landmark."

"The news comes one month after Anchor announced it was halting national distribution and discontinuing its beloved Christmas Ale, which it’s produced since 1975. When Japanese beer giant Sapporo purchased Anchor in 2017, the company was already “in the red,” according to Singer, who said that revenue is down by two-thirds since 2016. The pandemic was especially challenging for the brewery, added Singer, as it typically sells most of its beer through bars and restaurants. The brewery attempted to expand its retail distribution but was “unable to break through in a big enough way,” he said. "

https://www.sfchronicle.com/food/wine/article/anchor-steam-18192913.php

One of the first nationally distributed beers at the beginning of the U.S. microbrewery explosion in the 80s.  Sounds like that movement they helped spearhead is putting them under.  
 

Hope their employees find new gigs.

Sad. Their beer was good. Didn't taste like rancid  cough syrup masked with a combination of hops. 

Ahh fond memories drinking old foghorn in the taproom...

No future nation-wide distribution

maybe a visit pre-Deadco?

Remember when on the upstate NY GD tour  you  slipped across the border into Canada  to buy Molson's Brador malt liquor?

Never could acquire a taste for this label

Sad we're all mostly just consumers anymore

folks making the real good stuff the old fashioned way sure are getting scarce

The only beer I ordered during my first trip to SF in '91.  The first at Tommy's.

Keep kicking us while we are down.

Anchor was my gateway drug to the world of ambers, stouts and porters. It led to drives up Hwy 101 to the old Hopland Brewery for Red Tail Ale and Black Hawk Stout. Exotic beer back then. And tasty.

"Opened on August 14, 1983, the Hopland Brewery was the first California brewpub ‒ a brewery licensed to sell both its own beer and food at the same location ‒ as well as the second in the United States"

The only problem with Hopland was that it was a notorious chokepoint to Humbolt --  and the Highway Patrol would often stop everyone who looked suspicious. (This was back when weed would get you arrested.) Thankfully you could still get to the brewpub's parking lot and evade the checkpoint by waiting them out. Then you just had to worry about a DUI.

you knew there was trouble when they started making IPA's.

I want a xmas poster. Loved their annual labels.

RIP.

 

^tru that

solace in knowing they never had to resort to the hard seltzer craze...

Used to pound Anchors at local restaurants, but I quit drinking altogether, so I guess I'm partly (maybe largely?) to blame for their demise.

My all time fave.  So sad.   

Hall - I blame you!

I remember Anchor Steam well and fondly. Kind of a creamy texture and a bit of a bite, as I recall. A true SF classic, I'd say.

> slipped across the border into Canada  to buy Molson's Brador malt liquor

Bradors were decent, but I preferred the Canadian versions of Molson Golden and their red label ale. And then there were O'Keefes to consider too.

Had to grab a few...but they seem to taste better when chilled off in snow drifts while skiing though.

IMG_20230713_175649.jpg

The writing was on the wall when they changed the label a few years ago...

And many fun times drinking Anchor at Tommy's after Garcia Band shows at the Warfield.

Another SF classic bites the dust.

^^yes, I think that happened around the time that Saporro bought it (~2017)

They were in great position in the 90's to become a bigger brand but could not quite dial in the product mix and marketing. Sometimes legacy companies can't pivot.

I'd always pick up a sixer of the X-mas Ale but even that started to pale in comparison to other seasonal ales that permeated the market.

Next stop = million dollar "luxury" condos on the Potrero Hill site. 

Beer's time is over. 

That's too bad.  It was my go to beer before the microbrew revolution took off.  Still look forward to it whenever I have a layover in SFO and their barleywine (foghorn?) was always a treat.

Enjoyed their Liberty Ale

I fondly remember a 4th of July party where we acquired a keg of Liberty Ale.  Seemed appropriate.  

They had a presence in WI which has a lot of microbrews. Anchor porter and stout were go-tos in the winter.

Just stopped by John's Market and picked up a case.   Guy at the checkout says that people have been coming in non-stop since yesterday buying up case after case.

are we sure this isn't one of those 'final tour' type announcements?! 
 

 

 

Would be a genius marketing ploy to move some product, and then announce 'due to such high demand we've decided not to close'. 
 

 

a bike shop around here has a big sign up saying 'everything must go' - so we stopped in and asked if they were going out of business. Nope.

Ok, then.  what's the sign about?

Oh, 'some of our bikes are on sale'.

 So a few expensive bike 'must go' and the sale  was 10 percent off. 
 

 

yeah, Anchor Steam is probably closing for good, but ya never know.

 

PT Barnum..